Marketing Coordinator
This role supports the Firm’s Marketing and Business Development initiatives, reporting directly to the Chief Marketing Officer.
Responsibilities:
· Work closely with the Chief Marketing Officer and Marketing Specialist in supporting the marketing and BD initiatives of the Firm and its various practices and sectors.
· Conduct online research on potential clients, competitors, and industries/markets.
· Prepare competitive intelligence reports on prospective targets.
· Assist in identifying cross-practice connections and opportunities for practices to increase internal and external visibility.
· Assist in identifying appropriate speaking, sponsorship, networking and membership opportunities that create visibility and advance BD goals.
· Draft, edit and submit profiles to Chambers and other rankings and award submissions, working directly with attorneys to compile information on a deadline-driven basis.
· Assist with preparation and monthly review of annual department budget, and coordinate processing of departmental invoices on an ongoing basis.
· Manage of the Firm’s Contact Relationship Management System, Nexl, including development of appropriate contact mailing lists for targeted marketing communications, coordination of BD-related CRM workspaces, attorney onboarding and Nexl-related training.
· Assist with creation/design of client alerts, announcements, invitations, advertisements and other marketing collateral pieces, using Nexl e-marketing platform.
· Support the development and editing of various marketing materials and proposals.
· Coordinate client events, including compiling invitee lists, monitoring RSVPs, working with outside vendors, coordinating CLE/CE credit approval with the Firm’s CLE coordinator, helping with check-in, and assisting with follow-up efforts.
· Help manage and update the Firm’s website, social media profiles and blogs.
· Collaborate with other members of the marketing and BD team on special projects and day-to-day tasks as needed.
Qualifications:
• Strong sense of initiative, with the ability to work both independently and as part of a team.
• Strong aptitude for new technologies, with minimal learning curve
· Highly organized and exceptionally attentive to detail
· Strong verbal and written communication skills, including excellent proofreading abilities
· Professional demeanor and strong interpersonal skills to interact with vendors, staff and attorneys at all levels
· Ability to coordinate and prioritize multiple assignments and deadlines while remaining flexible to new situations
· Proactive in assuming responsibility and anticipating needs in the execution of marketing projects.
· Works well under pressure in a fast-paced environment
· Strong project management skills and sound judgment
· Strong critical thinking and problem-solving skills
Requirements:
· 1-3 years of experience in a professional environment, preferably law firm or professional services.
· Bachelor’s degree required
· Law Firm marketing background strongly preferred
· Understanding of law firm CRM and marketing automation tools a plus.
Compensation:
The anticipated salary range for this role is $55,000 – $70,000.
Depending on the role, the actual salary noted may vary based on several factors, including, but not limited to, the applicant’s qualifications, years of relevant experience, level of education, and any certifications or professional licenses held.
Benefits:
Riker Danzig offers a comprehensive compensation and benefits package, including:
• Discretionary bonuses
• Life, health, accident, and disability insurance
• Health Savings Accounts (HSA)
• Flexible Spending Accounts (FSA)
• 401(k) retirement plan
We invite you to learn more about the Firm at www.riker.com. In addition to offering competitive benefits and a collaborative work environment, Riker Danzig is dedicated to fostering an inclusive workplace that provides professional growth opportunities for attorneys and staff at every level.